Competition, deregulation and fickle consumer behavior present key challenges for marketing managers in the telecommunications, cable and utility service sectors. Forging stronger bonds with customers requires consistent communication featuring high informational content and targeted messaging across a variety of channels. Within its dedicated Consumer Technology team, First Marketing offers knowledgeable, professional, turnkey communications programs for a variety of audiences, including:

Cable service customers Pay-per-view service users Digital service customers Internet service users Wireless service customers Paging service users Local and long distance customers Gas utility customers Electric utility consumers